Blog

Oct22
Business Information Group’s Vesna Moore Shares How Data Drives Business Decisions
posted by  Neal Lulofs, Executive Vice President, Marketing and Strategy

With a wealth of information in a massive database, BIG’s Vesna Moore explains why credible data is a foundational element of any successful business.
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Oct22
Reminder: Take Our Survey for a Chance to Win a $50 Amazon Gift Card
posted by  Molly Clark, Marketing Manager, Data Products

We’re getting a great response to our latest member survey. If you haven’t had a chance to complete the survey yet, take a few minutes and do so now.
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Oct20
AAM Recognizes the Hartford Courant’s 250th Anniversary
posted by  Kristina Meinig, Senior Marketing Manager
 Categories: U.S. Newspapers

An AAM member since 1919, the Hartford Courant has reported on topics ranging from the Revolutionary War to today’s latest headlines. Now a multiplatform media company, the Hartford Courant distributes content via courant.com, its app and Facebook and Twitter channels.
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Oct20
AAM’s Steve Guenther to Participate in OMMA Chicago Panel
posted by  Neal Lulofs, EVP, Marketing and Strategy

On October 21 Steve will participate in the panel “Dirty Science: Can Anyone Clean Up this Fraud, Viewability, Clutter Mess?” during MediaPost’s OMMA Chicago event at the Metropolitan Club in Chicago.
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Oct16
Share Your Feedback: Take AAM’s Data Survey for Your Chance to Win a $50 Amazon Gift Card
posted by  Molly Clark, Marketing Manager, Data Products

AAM data was viewed or accessed more than five million times in the past 12 months, via our Media Intelligence Center and numerous other industry sources. To help us better understand how and where you use AAM data, please take our brief survey.
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Oct15
Veronica Holmes of ZenithOptimedia Canada Addresses Fraud and Other Digital Media Challenges in New Q&A
posted by  Neal Lulofs, Executive Vice President, Marketing and Strategy

As the president of digital for ZenithOptimedia Canada, Holmes comes face to face with ad fraud and other digital media challenges every day. In this interview, she discusses how the industry can best address some of these challenges.
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Oct13
AAM Welcomes Chris Carter as Sales Director of Digital Services
posted by  Brian Condon, EVP, Business Development

Meet the latest addition to the AAM team, Chris Carter. In his new role, Chris will work with AAM and ImServices’ clients to provide solutions and certifications that help address key issues in interactive media.
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Oct13
Connect with Us: Keep a Pulse on Industry News, Stay Up to Date with AAM
posted by  Rachael Battista, Communications Specialist

Tune in to AAM’s social media channels — Twitter, LinkedIn and Facebook — and sign up for our email updates to learn the latest industry news and developments at AAM.
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Oct10
Industry Scoop
posted by  Rachael Battista, Communications Specialist
 Categories: Industry Scoop

The latest industry stories featuring the MPA Magazine Media 360⁰, report, industry initiatives against ad fraud and NHT, updates on viewability, thought leadership POVs from industry execs and info on programmatic.
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Oct06
Tom Drouillard Discusses New MPA Initiative
posted by  Tom Drouillard, CEO, President and Managing Director

AAM CEO Tom Drouillard touches on the emerging opportunities for magazine media and talks about the MPA’s new Magazine Media 360⁰ initiative.
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