Welcome to the Alliance for Audited Media

The Alliance for Audited Media connects North America’s top advertisers, ad agencies, media companies and platform providers. Our members stand for trusted media analysis across all brand platforms — print, web, mobile, email and more — to make smart decisions. In turn, we deliver insightful, audited cross-media metrics that matter. It’s all about bringing trust and confidence to the new world of media.

AAM Blog

AAM Develops Checklist to Ensure Quality, Transparency in Interactive Advertising

Do you have the answers you need to make informed business decisions? The first step is to ask the right questions. AAM has developed a checklist to help the interactive advertising industry vet its media partners.
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Bridging AAM Data: Connecting Databased Information to PDF Reports for Paragraph 1 of Magazine Reports

In a new series, we’ll show where to find the information featured on AAM PDF reports in a databased format housed in the Media Intelligence Center. Our first installment highlights paragraph 1 summary data for magazines.
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Publishers Can Make a Real Difference in the Fight against Ad Fraud and Nonhuman Traffic

AAM CEO Tom Drouillard lists several ways each side of the interactive advertising industry can address and minimize ad fraud and nonhuman traffic.
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Industry Scoop

AdExchanger talks ad fraud with DoubleVerify, Ad Age highlights advertiser concerns with programmatic buying and Editor & Publisher details AAM’s new quarterly “Audience View” report.
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Access Q2 Newspaper Data

Q2 data is now available via the Newspaper Analyzer. Access frequent, comparable U.S. newspaper circulation and ZIP code data by logging into the Media Intelligence Center today and see why AAM has the most comprehensive newspaper database in the industry. More>

Learn about AAM's Database

AAM’s Media Intelligence Center is the industry’s source for audited media data. Learn how to find an array of verified readership, circulation, subscriber demographics, and digital activity metrics for North America’s leading content providers. More >

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100 Years of Confidence & Counting 

AAM is celebrating a century of providing transparency and trust to the media industry. AAM’s new centennial microsite looks back at the industry’s progress since 1914 and explores why the leading minds in media are counting on AAM for the next 100 years.